Join Team Dracula

Whether you’re a grower, distributor or stockist, joining Team Dracula is a winning formula that will help to energise and grow your business.

A brand that gets results.

The Dracula Citrus^™ brand is instantly recognisable for its fun, cheeky attitude and eye-catching visual designs. The kooky characters in the Dracula family are an instant drawcard that engages adults and children alike.

It’s no surprise that sales of Dracula Blood Oranges grew a whopping 278% between 2017 and 2020. The combination of outstanding quality Australian citrus, amazing health benefits and irresistible branding continues to deliver exceptional commercial results year after year.

You know how competitive the fresh food market can be and how critical it is to stand out from the crowd. That’s precisely what Dracula delivers. Don’t just take our word of it! Dracula Citrus^™ were proud winners of PMA’s Marketer of the Year, and Citrus Australia’s “Brand Innovation” awards in 2020.

All these benefits translate into real results for stockists. To find out how you can be a part of this exciting journey, get in touch with us today.

Become a Stockist

Boost your in-store displays. access our partner only content.

Thinking of stocking Dracula Citrus^™ or do you already? Gain access to artwork, templates and more to boost your in-store displays. Speak to us today!

An International Success Story

Dracula Citrus^™ products are stocked globally in some of the world’s most recognised and respected supermarket chains. Household names such as ALDI, Costco, Gelson’s, Walmart and others have experienced exceptional results in Australia, the USA, Puerto Rico and beyond.

The Dracula Citrus^™ range includes Blood, Navel and Cara Cara Orange, Mandarins, Lemons and Tangelos. This comprehensive product lineup offers the flexibility and choice that consumers love, and suppliers rely upon.

However, it’s our striking, irresistible branding that really drives home the Dracula difference. Our quirky family of vampire characters breathe life and vitality into the citrus category. Everything about our marketing is designed to cut through the noise of the supermarket environment. By standing out from the crowd, we help our stockists turn an otherwise standard commodity into a fun, engaging experience for shoppers.

See our Citrus Range

Aussie Grown Quality You Can Trust

Our fruit is grown in the ideal natural environment of the Riverina, Riverland and Sunraysia regions of Australia’s “Fruit Bowl”. The pure river waters and blazing Aussie sun produce citrus fruits that are ripened to perfection with unmatchable flavour.

However, it’s our growers that make the real difference. Each of our supply partners is selected for their dedication to perfection and uncompromising commitment to consistently high quality. Our growers are the life-blood of our business and we work closely with them to foster successful, fruitful partnerships.

Are you an Australian citrus farmer who prides yourself on these same qualities of excellence? We’d love to speak with you and explore the potential to work together and welcome you into the Dracula family.

The Dracula Difference

Unparalleled Marketing Support

All it takes is one look at the Dracula Citrus^™ brand to know that it is something unique and dynamic. However, we know that to achieve success in a crowded marketplace, it takes more than just cute characters and attractive designs.

That’s why we’ve committed to providing an exceptional level of marketing support to our partners to help them grow the brand. Our marketing team has worked hard to develop and craft a comprehensive array of merchandising and promotional materials that help you create an unforgettable end-to-end customer experience that delivers results.

Become a Stockist

Partner with Dracula Citrus today

Dracula’s plans for world domination are proceeding according to plan. Numerous retail outlets and their customers around the world adore the fun, convenience and Aussie sun-ripened flavor of Dracula Citrus.

Complete the form below to learn more about what’s happening in the world of Dracula Citrus!

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